Facebook Ads — CPS & ROAS Calculator
Facebook Ads Profitability

Max CPS & Min ROAS
Calculator

// Enter your product cost & selling price → get your ad spend limits

// Product details
%
!
Your costs exceed the selling price. Review your pricing.
Max Cost Per Sale
৳520
Ceiling ad spend per conversion to hit your margin target
Minimum ROAS
2.31x
Every ৳1 of ad spend must return at least this
Gross profit
৳620
Net margin
45.0%
Target profit
৳120
// Profit breakdown per sale
Selling price ৳1,200
− Product cost (COGS) ৳500
− Other costs ৳80
− Max ad spend (CPS) ৳520
= Target profit ৳120
COGS
Other costs
Max ad spend
Profit
Built for Facebook Ads marketers  ·  Mastering Digital with Fahim